Ig Instagram Subscriptions
Monthly subscriptions for exclusive Stories, Reels, Lives, and broadcast channels inside Instagram.
Visit Instagram Subscriptions → Get your launch kit →Fees
0%
Payout
monthly
Category
Social
Countries
40+ markets
About Instagram Subscriptions
Instagram Subscriptions let eligible creators charge a monthly fee ($0.99-$99.99 fixed tiers) for access to exclusive Stories, Reels, Lives, posts, and broadcast channels. Meta currently takes 0% through at least 2025, though Apple/Google charge ~30% for in-app purchases. Requires 10K+ followers and a Creator/Business account. Payouts begin at $25.
Pros and cons
Pros
- Meta currently charges 0% platform fee
- Subscribers unlock native IG features — no new app
- Fixed price tiers keep setup simple
- 40+ country availability
Cons
- Apple/Google take 30% on in-app purchases
- Fixed price tiers limit pricing flexibility
- Requires 10K followers — not for beginners
Full breakdown
- Platform fee
- 0% · Meta cut (Apple/Google 30% in-app)
- Payout speed
- monthly
- Minimum payout
- $25
- Countries supported
- 40+ markets
- Email list export
- None
- Custom domain
- No
- Community features
- Subscriber-only Lives, chats, broadcast
Common questions
How much does Instagram Subscriptions charge creators?
Instagram Subscriptions charges 0% (Meta cut (Apple/Google 30% in-app)). This is charged on every transaction. Minimum payout threshold is $25.
How fast does Instagram Subscriptions pay out?
Instagram Subscriptions pays creators on a monthly cadence. The minimum balance required before a payout is triggered is $25.
Can I export my subscriber list from Instagram Subscriptions?
No — Instagram Subscriptions does not give creators subscriber email addresses. The subscriber relationship stays on-platform.
What can creators earn from on Instagram Subscriptions?
Instagram Subscriptions supports subs, tips. Fees apply as noted above.
Which countries does Instagram Subscriptions support?
Instagram Subscriptions pays out in: 40+ markets. If your country isn't on the supported list, you typically can't receive payouts from Instagram Subscriptions directly.
What are the best Instagram Subscriptions alternatives?
The closest peers to Instagram Subscriptions are X Premium, TikTok, Patreon. See the Compare sidebar on this page for side-by-side breakdowns.