Ghost vs Stan Store
Side-by-side comparison on fees, payouts, monetization, and audience ownership.
Platform fee
from $9/mo · monthly subscription
$29-$99/mo · monthly, 0% transaction
Payout speed
instant
instant
Minimum payout
$0
Stripe default
Countries
Stripe-supported
Stripe/PayPal-supported
Email list export
Full access
Full access
Custom domain
Yes
Limited (stan.store/you)
Community features
Comments, paid tiers, member signups
Built-in communities on Pro
Best for
Independent publishers and creators who want ownership and zero revenue share
Instagram/TikTok creators selling coaching, courses, and digital products
Ghost vs Stan Store: which one wins?
Ghost charges from $9/mo (monthly subscription) versus Stan Store at $29-$99/mo (monthly, 0% transaction).
On payout speed, Ghost pays instant while Stan Store pays instant. No difference here.
For audience ownership, Ghost offers full access email export and Stan Store offers full access. Email portability matters most for creators planning to migrate later or build a list independent of any single platform.
Best for: Ghost suits independent publishers and creators who want ownership and zero revenue share. Stan Store fits instagram/tiktok creators selling coaching, courses, and digital products.