Ghost vs Passes
Side-by-side comparison on fees, payouts, monetization, and audience ownership.
Platform fee
from $9/mo · monthly subscription
10% · of revenue
Payout speed
instant
instant
Minimum payout
$0
$50
Countries
Stripe-supported
Primarily US, Stripe-supported
Email list export
Full access
Limited
Custom domain
Yes
Yes (subdomain)
Community features
Comments, paid tiers, member signups
DMs, group chats, 1:1 video calls
Best for
Independent publishers and creators who want ownership and zero revenue share
Mainstream creators, influencers, coaches wanting low-fee subs and merch
Ghost vs Passes: which one wins?
Ghost charges from $9/mo (monthly subscription) versus Passes at 10% (of revenue).
On payout speed, Ghost pays instant while Passes pays instant. No difference here.
For audience ownership, Ghost offers full access email export and Passes offers limited. Email portability matters most for creators planning to migrate later or build a list independent of any single platform.
Best for: Ghost suits independent publishers and creators who want ownership and zero revenue share. Passes fits mainstream creators, influencers, coaches wanting low-fee subs and merch.