Fourthwall vs Stan Store
Side-by-side comparison on fees, payouts, monetization, and audience ownership.
Platform fee
0-5% · 0% on merch, 5% on digital
$29-$99/mo · monthly, 0% transaction
Payout speed
monthly
instant
Minimum payout
$25
Stripe default
Countries
Stripe-supported
Stripe/PayPal-supported
Email list export
Full access
Full access
Custom domain
Yes (custom + free .store on Pro)
Limited (stan.store/you)
Community features
Member-only posts, Discord integrations
Built-in communities on Pro
Best for
YouTubers running merch plus membership tiers from one homebase
Instagram/TikTok creators selling coaching, courses, and digital products
Fourthwall vs Stan Store: which one wins?
Fourthwall charges 0-5% (0% on merch, 5% on digital) versus Stan Store at $29-$99/mo (monthly, 0% transaction).
On payout speed, Fourthwall pays monthly while Stan Store pays instant. For creators where cashflow matters, the faster cadence usually wins.
For audience ownership, Fourthwall offers full access email export and Stan Store offers full access. Email portability matters most for creators planning to migrate later or build a list independent of any single platform.
Best for: Fourthwall suits youtubers running merch plus membership tiers from one homebase. Stan Store fits instagram/tiktok creators selling coaching, courses, and digital products.